Position Purpose:

This will be the first marketing manager for the Beeline partner team. It is a great opportunity to develop a program from scratch while working with a long tenured and experienced partner and marketing team. If you want to fully own something, now is your chance, join us!

The ideal candidate is a quick learner with a great aptitude for delivering B2B marketing programs for partner teams. We are looking for a team player who wants to develop and execute a mix of marketing initiatives in a fast-paced environment in a role that provides an opportunity to make a tangible impact on ARR.

Responsibilities:

Go-to-Market Programs

• Multi-channel marketing campaign design and delivery to enhance existing relationships with Beeline’s partner network, meet contractual commitments to partners, and to elevate Beeline’s brand reputation within the partner ecosystem.
• Strategize with partners to design and deliver campaigns. Work with digital and content functions to deliver the right content, at the right time to the right leads from multiple sources
• Build joint campaigns with partners
• Create / edit campaign web pages, where relevant, using tools such as HubSpot
• Manage co-marketing programs with partners using the above tactics
• Event management – execute and deliver events to support partner needs and growth opportunities
• Develop messaging framework and content strategy for partner ecosystem
• Content management: Develop videos, case studies, other marketing assets as needed

Marketing Operations

• Communications - strategy and delivery. Develop content that aligns with key partner personas; ensuring appropriate segmentation and data management

• Data management: Salesforce (CRM database) – update records, create lists, manage prospect data, align segmentation strategy

• Responsible Budget adherence, management, and reporting

• Reporting: create extracts on lead generation, campaign evaluation reporting, data for internal comms etc, offer insight as to how amends to strategy could help us to deliver more to the business

Requirements:

• Bachelor’s degree or equivalent

• Essential: 6-8 years’ relevant marketing experience

• Desirable: Tech firm experience &/or experience handling partner marketing programs at Managed Service Providers a plus

• Desirable: Experience in the contingent workforce industry – VMS, MSP, staffing

• Ability to learn new things quickly - especially software - to multi-task, prioritize, and manage time effectively

• Excellent written and communication skills in business English

• Adaptable and flexible – as the business grows and adapts so will you. This role will not be static, but will be a great opportunity, a wonderful opportunity to grow and develop while learning new things

• Build trust, value others, communicate effectively, drive execution, foster innovation, focus on the customer, collaborate with others, solve problems creatively, and demonstrate high integrity

• Systems experience preferred – Salesforce, Hubspot, Google Analytics, LinkedIn, LinkedIn Campaign manager, Hootsuite, DemandBase

Our Company: At Beeline, we cultivate a positive work environment and are passionate about who we are and what we do. We are a 20-year industry leader disrupting the world of external workforce technology. Businesses across all industries use our technology to manage more than 30 million workers and over $55 billion in talent spend across 120+ countries. Ideal candidates are intensely curious about technology, thrive in a less-than-formal work environment, and excel in a fast-paced, rapidly changing environment. We are looking for talented, driven, and adaptable people who will contribute to our vision, mission, and our future!

Our Vision: Every person, given the right opportunity, is capable of greatness. Every business, given the right talent, is capable of superior outcomes.

Our Mission: Our trusted platform connects businesses to the remarkable talent within the global extended workforce.

Fraudulent Recruitment Disclaimer

It has come to our attention that fraudulent and fictitious job opportunities are being posted, in addition to fraudulent contact being made to candidates on behalf of Beeline. Prospective candidates are being contacted by certain individuals, mainly through email, online messaging and telephone calls, claiming they are representatives of Beeline. The main purposes of these communications are to obtain private and confidential information from individuals.

Beeline does not:

• Extend offers to candidates without first conducting extensive interviews, with members of our Talent Acquisition Team and hiring managers, either by video or in person;
• Send job offers via email. All offers are first extended verbally by a member of the Beeline team, and then followed up with formal written communication from our Human Resources Information System and Applicant Tracking System.

All emails from Beeline will be sent from an email address ending in “@beeline.com”. Should you have any doubts about the authenticity of an email, or other communication that is represented as coming from Beeline, please send an email to humanresources@beeline.com, before taking any action in relation to the correspondence, and certainly before providing any further contact information to that individual whatsoever.

To learn more about Beeline, our solutions, our culture, and available positions visit https://www.beeline.com/.

This list of "Requirements and Responsibilities" is not intended to be limiting. The Company reserves the right to revise this job description based on the actual job requirements as varied from time to time.

Equal Opportunity Employer Minorities/Women/Veterans/Disabled